Calvert Direct Calvert Events Seasonal Programs Calvert Fundraising

Calvert Direct

The Calvert Direct seasonal standing order program is different from any other standing order program. It is substantially broader and more flexible. The sales team of Calvert Direct works diligently to cultivate a broad set of farm relationships to ensure reliable delivery of quality product. With multiple farm sources, Calvert Direct can better address market issues, quality concerns and provide more product varieties than any single farm.

   

Calvert Direct combines consistency, predictability, quality, price/value and flexibility unmatched in the market. The program increases retailer profitability through:

  • Better inventory control.
  • Decreased color loss from not having the correct color varieties for the season.
  • Lower labor costs from better timed deliveries.
  • Ready to use product (after hydration).
  • Custom-packed boxes from most growers: colors and variety.
  • Reasonable prices for premium colors.
  • The broadest inventory at the best value with combination boxes.

Program Specifics:

  • All product is ordered directly from the farms. There is NO rotation in Miami and no held inventory. Product is cut, packed and shipped in compliance with the Cold Chain from the farms to the retailer's door and monitored en-route for on time delivery.
  • Commit for only a short period of time.
  • Adjust products and volumes each season.
  • There are no minimum orders to participate.
  • Increases consistency with product from the same farm each week.
  • There are two shipments each week: Monday or Wednesday/Thursday.
  • Standing orders can change with only 8 days notice.

With the Calvert Direct program, retailers can also buy additional product for a special event at or near the standing order pricing, including products not on the standing order. Lastly, Calvert Direct participants can try new products without making a full commitment to confirm the product will work in each shop.

For more information, and a seasonal Calvert Direct catalog, click here.

Calvert Direct Farm Partners

Calvert Events

The Calvert Events program has been designed to cater to floral industry needs centered around a specific event. Many large-scale events are difficult for retailers to service because of space constraints and short-term quality and availability concerns. With Calvert Events, retailers can say YES to large events because they can expect:

  • Our outstanding fill rate: Our seasoned customer service staff will strive to fill your order, seeking product from multiple farms in multiple locations.
  • Our consistent quality: By ordering farm direct and maintaining Cold Chain compliance, the Calvert Events staff is able to procure product that is fresher, younger and more lasting.
  • Our spacious and well-equipped work area: If your event is bigger than your space can handle, join many other Calvert Events customers in using our 50,000 square foot space complete with temperature controlled coolers for storage, design space and access to our floor stock.
Seasonal Programs

During the busy floral holiday seasons, it is imperative for our customers to be able to efficiently and effectively meet the demand they experience. Calvert Wholesale Florists has long offered a range of seasonal programs to its customers including:

Calvert Holiday Greens

As one of the largest distributors of holiday greens in Maryland, Washington D.C. and Northern Virginia, the Calvert Holiday Greens program is uniquely positioned to meet the needs of retail florists, designers and garden centers. With the Calvert commitment to quality, value and customer service, our customers have come to rely on us to help make their holidays a success. What makes our program different?

Flexibility:

Multiple deliveries to our customers throughout the season means retailers have less inventory to manage.

Grower Variety:

The Calvert Holiday Greens program works with more than a dozen different suppliers to secure our products, helping to minimize product dislocation.

Product Variety:

With bulk greens, roping, a wide variety of wreaths, swags, holly, mistletoe, winterberry and artificial and hard goods, retailers won’t have to look far to have a complete offering for their customers.

Quality:

As with every product and program at Calvert, quality is of utmost importance. We maintain our quality through multiple deliveries from our growers, so we can offer fresher greens to our own customers. And our storage facilities are all maintained at a premium temperature to maximize product freshness.

Service:

The Calvert Holiday Greens staff is happy to work with retailers to execute an order with the optimum product mix…even if it means creating a special order. The staff will also oversee order placement and fulfillment to meet our customers needs.

To learn more about the Holiday Greens Program click here.

Holiday Bouquets

Calvert offers seasonal bouquets for a wide variety of holidays including: Halloween, Thanksgiving, Christmas, Valentine’s Day, Easter, Mother’s Day and Fourth of July.

Calvert Fundraising

Non-profit organizations looking for a turn-key program to raise money can use the Calvert Fundraising program. This program is straightforward with no add-on fees. Marketing and sales materials are provided to participants to help make their programs a success, and product delivery can also be arranged to streamline the effort. Current Calvert Fundraising partners are enthusiastic about the results they are able to garner, and return year after year. Calvert Fundraising can implement a program for your NPO for:

  • The holidays with wreaths, roping, swags and poinsettias
  • Mother’s day with hanging plants, herbs, annuals and potted flowering plants
  • Back to school with Fall flowering plants and centerpieces

To learn more about Calvert Fundraising click here.

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